[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"news-5522-EN":3},{"body":4,"title":5,"images":6,"news_id":11,"posted":12,"summary":13,"published":14,"ex_news":15,"ex_artist":15,"permalink":16,"pk":17,"tile_image":8,"tags":18},"\u003Cp>Research has found that Australian people prefer to support small, local and independent businesses who are part of the community.\u003C\u002Fp>\r\n\u003Cp>Produced in partnership with creative agency, Loud, Lively Scout&rsquo;s art is animated for a video evoking a laid back vibe, with a retro and liberated feel. The campaign focuses on educating consumers&nbsp;on&nbsp;the difference between craft beer and&nbsp;independent craft beer, by using an Independent Seal so beer lovers can easily and quickly identify what is made by Australian owned brewers.\u003C\u002Fp>\r\n\u003Cp>WATCH the animation \u003Ca href=\"https:\u002F\u002Fwww.illustrationx.com\u002Fuk\u002Fartists\u002FLivelyScout\u002Fvideos\" target=\"_blank\">here.\u003C\u002Fa>\u003C\u002Fp>","Behind Every Great Aussie Indie",[7,9],{"filename":8},"blog_5522_638175131895136183.jpg",{"filename":10},"blog_5522_638175132240383730.jpg",5522,"2023-04-19T14:00:00#5522","A campaign by the Independent Brewers Association in Australia calls on the talents of \u003Ca href=\"\u002FLivelyScout\">Lively Scout\u003C\u002Fa>.","2023-04-19T14:00:00",false,"\u002Fnews\u002F5522\u002Fbehind_every_great_aussie_indie","news","#advertising#packaging#retro#campaign#vintage#beer#australia,#animated#lively scout#"]